Today, thanks to an announcement by the Guinness Book of World Records, Call of Duty Modern Warfare 2 (Activision/Infinity Ward) has become the biggest entertainment launch of all time. It will be recorded in the new release of the book and be recognized by all around. The records indicated that with verifiable sales numbers which total $401 million (£242.4 million) worldwide. The action-packed first person shooter became the fastest selling title in 24 hours breaking the record previously held by Grand Theft Auto IV.

“Video game releases such as the Call of Duty series have outperformed the launches of major Hollywood blockbusters for several years and the day-one sales for Call of Duty: Modern Warfare 2 proved once again that video games have become cultural events in their own right,” said Guinness World Records Gamer’s Edition Editor, Gaz Deaves. “The fan movement and hype surrounding this game in the run-up to launch was almost unprecedented in scale; we acknowledged early on that the big question wasn’t if it would break all-time entertainment records, but rather by how much.”